Just Google it…
Google it! Your Search Engine Result is one of the main ways customers search for your business, or for products and businesses that match yours.
A Google Business Account is easy to build! In fact your customers may have already created one for you by leaving reviews or tagging your business in photos.
Step #1 Sign into your personal Google Account.
If you do not have a Google account you will have to sign up for one in order to create a Google My business profile.
Always write down your passwords in a safe place, try a file folder on your computer.
Create a Google My Business Account. Then create or claim your business listing.
Step #2 Market to your direct niche audience
Where are you located? Perhaps an area of the City? Advertise to local Towns? Your Province? Country? International?
Step #3 Choose your delivery area
You can choose to list specific cities, postal codes, regions, etc. This can help boost your search results when people are using those same parameters.
You can choose delivery within a distance from your business address you have provided. 1000 Km, 20 Km, etc.
Step #4 Try to find the type of business that best suits your company
Choose from the provided list. It is not very detailed, but come as close as you can.
Step #5 Verify your Business
This can be done by postcard, or sometimes by email, or phone number. Be prepared to get that code!
If you want to be able to alter your business page, or alter that information you have already entered you will need to verify your account.
After you receive your Google My Business postcard, you can follow the directions to verify your location, and your right to post on behalf of the business.
Step #6 Verify your listing using the provided postcard
If you chose to sign up using a postcard delivered by Google just so you can have a letter from Google to show your friends and family it will arrive in about 12-15 days. Now you can control the options regarding your business. Update all your business information; profile pic (Company Logo), cover image, about us, hours of operation (holidays), website url, industry category, contact number & contact email. You can add details about your products and services, all which will help your search results.
Your customers can leave reviews on your Google page. Keep on top of contact as lower rated businesses will appear below higher rated ones.
If you need a hand figuring it out, please email me! Sarahvanmarketing@gmail.com
Google also has a free website builder where it will grab your information right from your Google My Business listing. You can customize the design a bit and publish it to the web. They have a few themes to choose from but your business must be verified in order to access or publish your Google website.